According to statistics released by the NYPD, nearly 20 percent of all crime last year in New York involved the theft of an Apple product. In San Francisco, more than 50 percent of robberies in the city involve a smartphone, according to a spokesperson for the San Francisco Police Department. It begs the question: What responsibility does a brand have to prevent crime linked to its products?.
Speedo said it will end its sponsorship of Olympic swimmer Ryan Lochte, after he admitted to “exaggerating” his story about being robbed at gunpoint in Brazil. The company says it will donate a $50,000 portion of Lochte’s fee to Save The Children, which will benefit kids in Brazil. Swimmer Ryan Lochte’s four commercial sponsors dropped the 12 time Olympic medal winner Monday in response to the incident eight days ago in which he falsely claimed he and three teammates had been held up by armed robbers at a Rio de Janeiro gas station..
This photo provided by Bud Light shows a scene from the company’s “Ghost Spuds,” spot for Super Bowl 51. Bud Light is re introducing the brand’s ’80s pop culture icon and man’s best friend, Spuds MacKenzie. The New England Patriots defeated the Atlanta Falcons, 34 28, in overtime, in Super Bowl 51, on Sunday, Feb.
That meant 40 checkouts AND making breakfast for all of them. I ran so much that day. I managed to never have anything missing from the buffet and never longer wait times at the front desk. Pin together. Lay the handle ends inside the 1/2 inch openings at the side seems. I laid my handles so that they crossed at the top one side of the handle on the front pocket seem and the other side of the handle on the back pocket seem and repeated it with the other on the opposite sides..
The company paired with Wieden + Kennedy for “Smell Like a Man, Man” and they decided that starting digital was the best way to target a wider and younger audience. In a quote for a D case study, account director at W+K, Jess Monsey said, “With any young target audience you have to find new and interesting ways to engage with them, and with young men that means digital has to be part of your portfolio,” (D Study). Creating a successful digital ad was the first step to attract a broad audience in the “Smell Like a Man, Man” campaign and Old Spice tackled the task with a notable and humorous approach..
Last up is a story about you, and how your walk says more about you than you might have guesses. Researchers from the University of Portsmouth gave 29 participants a personality test and then used motion capture technology to record the participants’ gaits. The researchers discovered that larger relative upper to lower body movement was a strong predictor of aggression and, generally speaking, that our walks might convey more about personality traits such as extraversion and agreeableness than we realize.